Georgi Mihov, member of the board at dimedis, talks about the new functions for virtual and hybrid trade fair formats: “Messe Düsseldorf’s portals are already based on the FairMate’s content management system, as are the ticket offices. Due to the large challenges faced by the trade fairs during the coronavirus crisis, hybrid and virtual events are an important option, and will remain so after the pandemic. We are proud to have been able to implement virtual trade fairs together with our customer Messe Düsseldorf. dimedis’s main strength lies in its know-how in the integration of different applications and their connection via interfaces. Thus, for the glasstec VIRTUAL we integrated the video conference software Zoom for the first time. This also applies to the connection of the matchmaking app Grip. The user data from FairMate with the structure data also serve as the basis for matchmaking. FairMate is now very well positioned to implement virtual and hybrid trade fairs and to bring together different applications on a central platform."